Creator marketing intelligenceThe intelligence behind creator marketing.

Kriyah is an AI-powered creator marketing intelligence platform that helps brands discover the right creators, activate smarter campaigns and turn creator influence into measurable business growth.

7-day free trial. No payment needed.

  • Instagram
  • TikTok
  • YouTube

Creator data verified through direct partnerships with Meta and TikTok.

Creator marketing intelligence

Turn influence into measurable growth

Most tools stop at a list of creators. Kriyah connects the four things that decide whether creator marketing pays off: the AI that plans it, the creator data behind every pick, the execution that gets it live, and the attribution that proves it worked.

Category
Creator marketing intelligence
Promise
Turn influence into measurable growth
Proof
AI + creator data + execution + attribution
  1. AI

    Plans and explains the work

    • Campaign Agent sets up a campaign from one prompt
    • AI Strategy splits the budget across creator tiers
    • Every report has an AI chat that explains its numbers
    How it works
  2. +

    Creator data

    Evidence behind every pick

    • Verified through direct partnerships with Meta and TikTok
    • Real vs suspicious followers and brand safety
    • Fair price range for every creator
    How it works
  3. +

    Execution

    Gets campaigns live

    • Bulk outreach with AI-drafted emails
    • Quotes, agreements and drafts in the Creator Portal
    • Stages update automatically
    How it works
  4. +

    Attribution

    Proves what worked

    • Automatic post tracking
    • Unique UTM links, link clicks and creator affiliates
    • Cost per view, media value and ROI per creator
    How it works
The problem

Sound familiar?

Creator marketing usually lives in a dozen spreadsheets, a hundred WhatsApp threads and a report someone builds by hand at midnight.

One place for all of it.

Kriyah replaces the spreadsheets, the threads and the midnight report with one place to discover, decide, activate and prove.

Tap a problem to pop it.

The platform

One connected creator marketing platform

Ten tools that hand work to each other, from the first search to the final report. A creator you find in Creator Search can be checked in a Creator Report, added to a campaign, onboarded through the Creator Portal and measured in the Campaign Report without exporting a single spreadsheet.

How it works

How Kriyah runs a campaign, step by step

From one prompt to a finished ROI report. Here is what a campaign looks like inside Kriyah.

  1. 1
    Describe

    Tell the Campaign Agent what you need

    One prompt, such as "50 nano and micro creators for October, one reel each". The agent fills in the details and only asks about what's missing.

  2. 2
    Plan

    Get an AI strategy for your budget

    Kriyah suggests how to split the budget across creator tiers, which formats to use and what kind of creators to look for, with its reasoning.

    AI StrategySuggested

    Budget split for a sales campaign

    • Nano20%
    • Micro45%
    • Mid-tier25%
    • Macro10%

    Why: micro creators usually drive the most conversions per dollar for a sales objective, so they get the largest share.

    Content plan

    Reels with a product demoStory with a linkCarousel: before and after

    Illustration with sample values

  3. 3
    Pick

    Add creators from three sources

    AI-suggested creators matched to the campaign, your own My Creators roster, or Creator Search, right inside the campaign.

  4. 4
    Reach out

    Send personalised outreach in bulk

    Emails are found automatically and the AI drafts a tailored note for each creator, with a link to their private portal.

  5. 5
    Collaborate

    Negotiate in the Creator Portal

    Creators read the brief, say yes, send quotes and accept counters in their own portal. Their stage updates for you automatically.

  6. 6
    Agree

    Sign the agreement and approve content

    Terms, deliverables, usage and disclosure in one agreement, then drafts, change requests and approval in the same place.

  7. 7
    Track

    Track every post automatically

    Live links sync into post tracking and refresh every day, with live results while the campaign runs.

  8. 8
    Prove

    Share one report with the ROI

    Views, engagement, cost per view, CPM, media value and each creator's contribution, ready to download as a PDF.

Who it's for

One brand story, adapted to each buyer

Kriyah is built for the people who own creator marketing results: the CMO who signs off the budget, the growth lead who has to make it convert, the campaign manager who runs creator marketing day to day, the agency that runs it for many clients, and the creators who make it happen.

  • CMO

    “Know where your creator budget will work hardest.”

    • Business outcomes
    • Confidence
    • ROI
    Kriyah for brands
  • Growth lead

    “Find, test and scale the creators that convert.”

    • Speed
    • Experimentation
    • Performance
    Tracking and attribution
  • Campaign manager

    “Run every creator campaign from one place, not twenty tabs.”

    • Control
    • Fewer follow-ups
    • On-time delivery
    Campaign management
  • Agency

    “Run more creator programs with less operational drag.”

    • Productivity
    • Scale
    • Client reporting
    Kriyah for agencies
  • Creator

    “Get discovered for real influence, not vanity metrics.”

    • Fairness
    • Visibility
    • Opportunities
    Hey! Creators

Master narrativeBetter creator decisions. Better campaigns. Better growth.

Data you can trust

Where does Kriyah's creator data come from?

Creator data is verified and sourced through direct partnerships with Meta and TikTok. The database is especially deep in India and covers creators in many other countries worldwide.

Some numbers, such as estimated reach and fair price range, are estimates, and Kriyah labels them that way. Where a creator shares data from their own account, you see their real figures, marked as verified.

  • Instagram
  • TikTok
  • YouTube
Free resources

Free creator marketing tools and sample reports

See how Kriyah thinks before you talk to anyone: calculate an Instagram engagement rate, estimate what a creator should cost, or download a sample report.

Sample Creator Report

A full creator analysis: engagement and real engagement rate, estimated reach and fair price, organic vs paid performance, audience, authenticity and brand safety.

Download the PDF

Sample Creator Comparison Report

Three creators compared side by side, scored on reach, engagement, audience fit, authenticity, cost efficiency and momentum, with an AI recommendation.

Download the PDF

Sample Competitor Report

A brand benchmarked against two competitors: estimated influencer spend, earned media value, CPE and CPM, creator tier mix and repeat creators.

Download the PDF

Sample Campaign Report

A finished campaign, end to end: views, interactions, engagement rate, spend, cost per 1,000 views, media value, creator-by-creator results and a data-quality appendix.

Download the PDF
FAQ

Questions about Kriyah

What is Kriyah?

Kriyah is an AI-powered creator marketing intelligence platform. It helps brands and agencies discover the right creators, activate smarter campaigns and turn creator influence into measurable business growth, with influencer search, an influencer CRM, creator analytics with fake follower checks, competitor analysis, campaign management, a private creator portal, post tracking, link attribution and ROI reports.

What is creator marketing intelligence?

It's the layer of data and AI that tells you which creators to work with, how to run the campaign and what it actually returned. Kriyah combines AI, verified creator data, campaign execution and attribution in one platform, so every decision is backed by evidence.

How does Kriyah use AI?

AI runs through the whole workflow: the Campaign Agent sets up a campaign from one prompt, the AI Strategy suggests how to split your budget across creator tiers, AI suggests creators and drafts outreach, every report has an AI chat that explains its numbers, and the AI Agent tells you what needs your attention today.

Is there a free trial?

Yes. Every plan starts with a 7-day free trial with 10 report credits, 10 tracked posts and up to 2 campaigns. No payment is needed to start. See pricing.

Which social platforms does Kriyah support?

Creator Search covers Instagram, TikTok and YouTube. Plan allowances for discovery and post tracking cover Instagram, YouTube and TikTok (in markets where TikTok is available); Competitor Reports cover Instagram, with TikTok and YouTube planned next.

Does Kriyah work outside India?

Yes. Kriyah has an especially deep creator database in India and global coverage across many countries, so brands and agencies in markets such as the Philippines and the rest of Southeast Asia can use it too.

The intelligence behind creator marketing

Better creator decisions. Better campaigns. Better growth.

Start a 7-day free trial on your own creators and campaigns, or book a demo and we'll walk you through Kriyah with your team.

No payment needed to start.

Free sample · PDF

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